St. Maarten’s Harbour Group and Tempo agreement gives drastic increase in exposure

POSTED: 09/23/11 1:10 PM

Chief Executive Officer (CEO) of the Harbor Group of Companies Mark Mingo shakes hands with Tempo’s Chairman and Chief Executive Officer (CEO) Frederick Morton Jr shortly after they signed an agreement on September 20. 

St. Maarten – Chief Executive Officer (CEO) of the Harbor Group of Companies Mark Mingo and Tempo’s Chairman and Chief Executive Officer (CEO) Frederick Morton Jr signed a Memorandum of Understanding on September 20 that will drastically increase St. Maarten’s visibility across Tempo’s network in the Caribbean and the United States. There will also be coverage in Latin America when the network launches there soon.

The agreement was discussed and signed on the sidelines of the Caribbean Tourism Organization’s (CTO) State of the Industry conference after Mingo and Morton met at the opening ceremony of the conference. The marketing will focus on the fact that the Dr. A.C. Wathey Cruise and Cargo Facilities is one of the top three ports in the Caribbean and will also place emphasis on the destination. Mingo and Morton have said that the new deal will also focus on solidifying the Tempo Brand and the Harbour Group of Companies brand as industry leaders in their own right.
“The expansion of Tempo in the United States market and soon Latin Market will again support our marketing effort for the cruise facilities and destination St. Maarten. I can for sure say we, the harbour and St. Maarten, have a new friend. I have the honor to call Morton Jr. my friend ‘Frederico,” Mingo said.

The Memorandum of Understanding will also lead to better and greater use of the Festival Village. Parties want to use it for events that will promote St. Maarten as an entertainment centre in the north-eastern Caribbean.
“Tempo has all the contacts and experience in the music industry and we, St. Maarten, need to utilize the village more. We are well aware of the accolades Curaçao has received for its North Sea Jazz Festival. We have the facilities, airlift and local talent to complement the international ones. We need to get moving,” Mingo said.
Making the management of the festival village more efficient and creating better use will allow the Harbour Group to comply with its mandate to monitor the investments it makes. An assessment is underway of the current state of affairs and a report will be sent to the shareholder soon.

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