French Tourist Office targets men with eight minute segments

POSTED: 12/23/11 1:18 PM

Jahbash from the We agree with culture Association participates in an interview for one of three eight minute segments filmed by Men’s Up TV to promote St. Martin as a tourism destination to men from 25 to 60 years old in France.

St. Martin – The first of three eight minute segments filmed in French St. Martin by Men’s Up TV aired in France on December 12. Men’s Up TV is a free channel available in France targeting men from 25 to 60 years old.

Each segment, which was done in collaboration with the French Saint-Martin Tourist Office, looks at different subjects from the male point of view. There’s one on a hotel, another about a beach and a third one on the destination itself. The December 12 segment focused on the destination and Karibuni Lodge. People who missed it on television can watch it on www.tv.mensup.fr or http://video.mensup.fr/video/iLyROoafr4fk.html.

The second video which focuses on water sports activities will be broadcast on January 2. It will also be available on the channel’s website once it airs.

The third episode will include interviews with cultural icons like Patou from Youth Waves, Roland Richardson, Jahbash from the Association We agree with culture, Jean-Sebastien Lavocat from Windy Reef and Stéphane Mazurier from Scoobidoo. The focus of that third episode will be passion and favorite spots on the island. No air date has been given for the third episode.

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